Have you ever wondered how a website remembers who you are when you navigate between different pages, or when you close the site and come back later? Why is it that you only have to log in if you’ve been gone for a really long time? What’s this magic glue that seemingly holds these separate pages together as if they’re a single unit—and, for you as a user, a single experience?
In this guide, we’ll take a look at everything you need to know about browser cookies—you know, those things that a support rep once told you to clear, along with your hard-earned money. We’ll look at what cookies are, how they get set, how advertising cookies work, and much more.
The only prerequisite is a basic understanding of how the web works. In particular, we’ll be referring to things like HTTP requests, browsers, and servers. Let’s dig in!
Table of Contents
Yet the HTTP protocol is stateless, meaning a server does not keep track of any of your prior HTTP requests for the purposes of matching future requests to older ones (“who did this come from?”). This means that HTTP requests sent by your browser need to contain all necessary information in order for the server to identify you. This is especially important if you’re trying to access privileged resources that require authentication, like the settings under your user profile. So how exactly is this accomplished?
Websites have a few different options for tracking your identity, as well as managing what’s called your session state: information about your current browsing session. In this post, we’ll take a look at just one particular approach: storing cookies in your web browser.
If you Google “what is a cookie,” chances are that you’ll come across a definition like this:
A cookie is a piece of data that a browser stores on your computer.
Great! Unfortunately, while this definition is accurate, it doesn’t actually give you a sense of what a cookie really is or what one looks like. First, it helps to understand what a cookie isn’t. Cookies in your browser are not:
- Processes that are running in the background.
- Malware or spyware that’s listening to your activity.
- Delicious snacks.
Cookies are literally inert pieces of textual data. And the best way to understand cookies is to actually look at one. Follow these simple steps:
- Open your browser’s developer tools (
Ctrl+Shift+Ion Windows /
- Navigate to the
Applicationtab in Chrome (
Storagein Firefox and Edge).
Cookiesin the left-hand panel.
- Click a domain that’s listed to view the cookies that are associated with it.
For the purposes of this tutorial, I’ll be using Reddit as an example. Here are the cookies associated with my Reddit account (I’ve intentionally obfuscated potentially sensitive values out of an abundance of caution):
True to its definition, a cookie is in fact “just a piece of data” stored on your computer. Each site may store zero or more cookies. Here, Reddit is storing 15 different cookies. A cookie consists of a name, a value, an expiration date or “age,” a size in bytes, and so on.
Notice how each cookie stores certain information identifying me as a user, as well as my preferences and settings to help the web server customize my user experience and the results returned in my Reddit feed. For example,
redesign_optout is one cookie in this list. Its value is set to
true here for my Reddit account because I prefer to use the old interface. Since Reddit uses server-side rendering, the server needs to know which version of the Reddit interface a user wants to fetch: the old one or the new one. There are a few other cookies in the list, some of which are specific to my user profile and current browsing session.
Over on the far right, you’ll see a
Size column. The size of a cookie is the total number of characters (bytes) in its name and value. For example, the cookie
redesign_optout=true has a size of
19 because the combined character length of
There’s another column in the table above that deserves our attention:
Expires / Max-Age. These two attributes basically tell your browser for how long a cookie should be kept around. There are two types of cookies that we’ll look at, each defined by its expiration/max age.
Notice that some cookies have
Session as their value under the
Expires / Max-Age column:
These are known as session cookies, also called temporary cookies because they’re only kept around for your current browsing session. It’s up to the browser itself to define what constitutes a “current browsing session.” In Chrome and Firefox, this is when you fully shut down your browser (i.e., close all tabs). At that point, the cookie may get cleared.
Why do I say “may”? Because there’s a hidden gotcha. When you launch these browsers, some of them give you the option of restoring your previously open tabs. This means that certain browsers may restore a session cookie even after a browsing session has technically ended.
While the term “permanent” seems to imply that these cookies never go away, that’s not the case at all. A permanent cookie is one that has an explicit expiration date and time or that has a max age set to a certain duration in milliseconds. These cookies will be cleared once they’ve expired.
So we’ve seen that a cookie is in fact “a piece of data” stored in your browser. But how exactly does a cookie get created in the first place? Where does it come from?
As I mentioned earlier in this post, the HTTP protocol is stateless, meaning a web server does not keep track of any information about your prior HTTP requests. This means that requests sent from your browser to a web server must include all information that the server needs in order to identify you. Guess what? This means that your browser will need to include your cookies for that domain (assuming that you have any) in its requests.
For the upcoming section, you’ll only need a basic understanding of how the web works—in particular, the HTTP protocol. Here’s a quick refresher:
HTTP consists of requests and responses. A browser sends a request to a server; the server sends back a response. Both requests and responses can contain data, but they also include certain metadata (supplementary information) about the request/response itself. These are known as request headers and response headers.
For example, a request header may contain some of this information:
- The type of device being used to initiate the request (e.g.,
Windows NT 10.0; Win64; x64).
- The browser that’s sending the request (e.g.,
AppleWebKit/537.36 (KHTML, like Gecko)).
- The URL that is being requested (e.g.,
… and much more.
Conversely, servers send back a response containing data like images, CSS, HTML, JSON, etc., along with certain metadata about the response itself. This information appears in the response header. For example, servers may tell a browser:
- Whether the request was successfully handled, via HTTP response status codes. The most common ones you’ll encounter are 200, 304, 404, and 500.
- The type of content returned (e.g.,
- For how long the content should be cached by the browser.
… and much more.
You can view request and response headers for any HTTP request using the
Network tab in your browser’s dev tools.
Here’s the key: A server may also send along a
Set-Cookie response header that tells your browser to store a cookie. A response may contain as many of these
Below is an example of monitoring XHR requests with the Firefox Dev Tools on Reddit. I went into my account settings and opted out of the redesigned UI. When I did this, Reddit redirected me back to my account settings on the old UI, and my network tab logged a request that returned the
Set-Cookie response header, setting
redesign_optout to be
Now, if you inspect future requests, this cookie will be included in the
Cookie HTTP request header:
Before we move on, note that there’s a second way to view cookies in your developer tools. Navigate to the
Console tab, enter the following code, and press enter:
You’ll see one big output string containing
name=value pairs of cookies strung together with semicolons. Here,
document.cookie = 'foo=bar'
Now, this API is a little weird. While you would expect the above line of code to replace the whole cookie string, this new cookie will actually get concatenated to the existing cookie string (or take the place of an existing cookie, if it has the same name). Here’s an example of creating three cookies:
Note that you can’t create multiple cookies in one go, like
document.cookie = 'foo=bar; hello=world; id=123'. You have to call
document.cookie = ... separately for each cookie.
When you just specify the name and value of a cookie, it gets created as a session cookie by default. You can also optionally specify an expiration:
document.cookie = 'foo=bar; expires=Su, 20 Dec 2020 20:20:20 UTC'
document.cookie = 'foo=bar; expires=Fri, 24 Jul 2020 04:00:00 UTC'
We’ll take a closer look at how to delete cookies cookies later in this guide.
If you compare the output of
document.cookie to the table that we looked at earlier, you may be surprised to find that some cookies are missing from the output string. And that’s because of an additional property that we haven’t yet covered: HTTPOnly cookies:
Speaking of session hijacking…
It’s important to understand that every cookie stored on your computer is associated with a specific domain, like
reddit.com in the examples above.
Naturally, that begs the following question: If cookies for Site A and cookies for Site B are both stored in the same browser and on the same computer, is it possible for Site B to use Site A’s cookies in its request headers? Fortunately, because of the same-origin policy, this is not possible.
If you think about it, that would be pretty dangerous if it were allowed—it would mean that Site B could read cookies stored for Site A in your browser and then use those cookies to hijack your browsing session. All that Site B would need to do is send those exact cookies in a request header to Site A’s server, and voila—the server, none the wiser, would think that the request is coming from you, when really it’s someone who’s impersonating you.
There’s a tutorial on how to perform session hijacking that helps drive home the following key point: There is nothing special about you and your browser when you access a particular site. The only way a web server knows who you are is based on the information your browser passes along in an HTTP request. If someone has your session cookies, they can copy those cookies locally, refresh the page, and essentially bypass traditional authentication mechanisms like usernames and passwords.
This is typically where the misconceptions and fears arise regarding what cookies are and whether they’re dangerous. Remember: A cookie is nothing but a piece of data. It’s inert—it’s only useful if your browser sends it to a server via an HTTP request. Rather, people are wary of browser cookies because they’re (rightfully) concerned about their online privacy.
With the advent of the GDPR in the European Union and the 2018 amendments to the California Consumer Privacy Act, companies were forced to comply with new privacy regulations. Many decided to go about this by showing popups and notices that ask for your permission to store cookies on your computer, rather than doing so without your knowledge.
Cookies are important. But certain kinds of cookies pose a privacy concern for users since they can be used to store personally identifiable information about you based on your activity on a particular website. This is typically done with advertising cookies.
Advertising cookies are used by ad networks like Google AdSense to show you personalized content, as well as to share your information with advertisers within the network to collect usage data and analytics. A website is considered to be part of an ad network like Google AdSense if it’s paying that network to show ads on its behalf.
This quote from Google’s policy on advertising is particularly enlightening about how Google AdSense stores its cookies:
Types of Cookies Used by Google
We also use one or more cookies for advertising we serve across the web. One of the main advertising cookies on non-Google sites is named ‘IDE‘ and is stored in browsers under the domain
Here’s a breakdown of how advertising cookies work:
- You visit a site (e.g.,
https://www.foo.bar) that happens to be part of some ad network (e.g., Google AdSense, which has a domain of
- The site has ads embedded in its HTML markup, such as in an
- Those ads are hosted on the ad network’s domain (e.g.,
- When you load the page, your browser requests those ads from the ad network’s domain, just like it requests any other resource on the page (images, videos, and so on).
- The secret sauce: The ad network sends the requested ads, along with an advertising cookie in the response header.
- Your browser records the cookie for that ad network’s domain (in this case,
- When you visit another site that’s part of the same ad network, the cookie will follow you.
This is one of the reasons why people sometimes find that ads are following them around the web no matter where they go, and that these ads are often tailored to the content they previously viewed. For example, if you’re shopping online for dog toys and later visit a social media site with ads enabled, you may see ads for dog toys and related accessories in a sidebar. It’s not a coincidence—it’s an advertising cookie in action, and some people find this to be an invasion of privacy.
Here’s a real-world example of inspecting that very
IDE advertising cookie that Google mentions. This is on StackOverflow, one of the few sites where I felt it would be safe to temporarily disable my adblocker for this tutorial:
Time for a fun experiment, assuming you’re willing to accept cookies and sell your soul to advertisers:
- Launch Google Chrome. Firefox’s privacy protections are pretty aggressive, which is usually a good thing—but it will get in the way of this valuable learning experience.
- Visit a popular website and temporarily disable your adblocker.
- Open your devtools and try to find any cookies that seem to be from a Google domain. Look for
Domaincolumn (see the screenshot above).
- Visit another website that you suspect will show ads, and disable your adblocker again.
- Open your devtools and see if there are any cookies from the same ad network domain.
In particular, you’ll want to look for the
IDE cookie. And what you’ll find is that it’s exactly the same on the second site as it is on the first one that you visited. I tested this with Quora:
Everything is the same, down to the cookie’s expiration date and time.
As we’ve learned, this is because the advertising cookie is not associated with StackOverflow’s or Quora’s domain—it’s associated with the ad network’s domain (in this case,
doubleclick.net). So as long as it remains on your computer, it’ll follow you around on other sites that are part of the same ad network. Pretty neat—and definitely something to be worried about if you’re privacy conscious.
By their very nature, cookies do not sync between browsers. They’re just inert pieces of data. So, cookies set in Chrome for a domain have nothing to do with cookies set in Firefox, Edge, or any other browser for the same domain. This is why you’ll be prompted to log into your account if you try visiting a site or app with a browser that you don’t normally use.
Most major browsers store their cookies in an SQLite database file. You can open this database file using an app like DB Browser for SQLite. Note that the location of your cookies will vary depending on the browser and operating system you’re using.
Chrome stores its cookies in an SQLite database file named
Cookies, which is located here:
Apparently, Chrome maintains two separate database tables for cookies—a
cookies table and a
And here’s what the data looks like for the
Like Chrome, Firefox stores its cookies in an SQLite database file. Here’s how to find it:
- Click the hamburger icon (top-right of your browser) to open the Firefox settings.
- Go to
Help > Troubleshooting Information.
Profile Folderin the table. Click the
- Scroll down and find
For example, on Windows 10, you’ll find your Firefox cookies under
Edge stores its cookies not in a single file but rather as separate files under
You can open these files with a plain text editor.
There are two ways you can clear your cookies:
- Via your browser’s developer tools, which we’ve already used quite a bit in this tutorial.
- Via your browser’s settings, usually under History.
The first one is the more flexible option of the two, as it allows you to only delete cookies from a particular domain as opposed to all cookies across all domains. You can either right-click a cookie and delete it or click the clear icon (a trashcan in Firefox) to delete all cookies:
- You’ll be logged out the next time you visit the site. This is because the browser won’t send any cookies to the server when you request that page, so the server won’t have any way of knowing who you are. Once you log back in, you’ll get a new set of cookies, fresh from the oven.
- Your preferences or settings may get cleared for that website or app.
Note that certain other user settings are stored in an app’s database rather than in cookies on the client side. So, when you clear your cookies, those other settings will be left untouched.
Cookies are just one way that websites can save information on the client side. Browsers may also use:
- The Web Storage API:
- IndexedDB, typically for large amounts of data.
I use the first option on my blog to store your selected theme (light mode or dark mode). You can explore
localStorage just like you would any other storage option in your browser’s dev tools:
You can also clear
Here’s a brief look at the major differences between cookies and the Web Storage API:
|localStorage||None, but users can manually clear it via dev tools or the console (
||Storing data on the client side that the server does not need (e.g., preferences, settings).|
|sessionStorage||Until the end of the current browsing session (i.e., until you shut down your browser).||Storing data specific to the user's current browsing session.|
|Cookies||Current browsing session, if an expiration/max age is not specified.||Storing data received in a response header. Included in all future request headers.|
Cookies are a pretty interesting (and sometimes controversial) topic in web development. Some people question whether they’re really necessary these days. Others are worried about the privacy implications of advertising cookies that follow you around the web.
In any case, cookies exist, and probably will for quite some time. I hope you now have a better understanding of what browser cookies are and the role that they play on the web!